Tuesday, December 17, 2013

Know About the Services Provided by A Self-publishing Company



Though the fact stays that self-publishing companies have taken the spotlight in the book industry, others still can’t push away the doubts and fears in engaging in this kind of business. In this article, we feature some of the frequently asked questions regarding self-publishing companies and book marketing services.

1. Unlike traditional and commercial publishing, self-publishing gives you, as an author, total control. Nobody will dictate nor command you. All self-publishing companies give are recommendations and suggestions so you can capture your target market better. You have the autonomy to choose the people you’d like to edit and review your book. Therefore, you will own all your rights, you will own yourISBN, and you can publish the book anywhere and everywhere you want.

2. You can choose how your book will be printed. It can either be digital, short-run offset, traditional sheetfed printing, and web offset.

3. You are free to customize your design and employ different techniques to maximize your book’s marketing capacity like having an audio and video book, book marketing campaigns, media release campaigns, etc

4. Apart from ISBN, your book is entitled to a Book Industry Standards and Communications or Book Industry Subject and Category (BISAC) codes. These codes are numbers assigned to books to more easily categorize them for retailers, distributors and libraries.

5. They offer web design services which may come in packages to make it budget-friendly.

6. Self-publishing takes lesser time because you do not have to go through the process of contacting publishers and experience the agonizing pain of waiting for one of them to agree on publishing your manuscript. With self-publishing companies, you have the ability to publish your book as quickly as possible.

7. Book marketing services offered by self-publishing companies comes with a blog service so you can keep your readers updated not only with your new works but also with your schedule, and according to your liking, a glimpse of your life. Therefore, you can tie your blog with your professional site.

8. With a click here and there, self-publishing companies offer you simple services that could reach a larger niche of people.

9. You get 100% royalties from your work.

10. You build up your reputation. When you are working with a highly-respected self-publishing company, their reputation is reflected in you.

There is no harm in trying and there is definitely no harm in making your dreams come true the fastest and most convenient way. Try self-publishing now. Strike while the iron is hot.

Tuesday, November 12, 2013

Generate Big Sales thru Effective Book Marketing Campaigns



There is no easy way to success. You have to pour out your time, money, and effort to reach what you desire. As an author, to make your book sell is quite a task especially when the competition is fierce. You have to devise ways to help you market your book, to help you succeed. You have to outwit others. This is where book marketing and media release campaigns step in the scene.

Your book will not sell unless it gets its readers. What better way to do this than to have a book marketing campaign? You have to create a plan how to promote your book so it would reach its potential readership worldwide. If you cannot do it for yourself, there are a lot of self-publishing companies online that will help you do the job. With just some click, you can create your own marketing plan with the use of their wide selection of promotional products and services. You can choose to have an audio book; you can also publish your manuscripts as electronic books and enjoy a web design marketing package of your choice.  You can try having a video book or an author video interview. You can opt to enjoy radio services, publicity services, publicity campaigns, advertising, and even book signing and book galleries. They can also launch a media release campaign. Media release campaigns target the demographic at a specific time thereby creating a ‘buzz’ for an author’s book and consequently raising its market to its highest potential. Media release campaigns may include online listing of your book’s ad to various connections of the self-publishing company you’re transacting with and most importantly, it offers online and traditional press releases. These releases are still undisputedly, the most effective means of reaching a larger niche of people thus maximizing your book’s marketing capacity.

If you want to market your book, you’ll have to do more than just dreaming. Success is hard to pin down without hard work. Start doing book marketing and media release campaigns for your book and see what happens next.

Sunday, November 10, 2013

Why Opt for Quality-Efficient Self-Publishing Services



The appearance of a person suggests what kind of person he is. Some may hardly agree, but majority judges an individual through his external attributes. One’s physical attributes may encourage a person into knowing the real persona behind that mask. Same scenario exists in the publishing world as the physical feature of a book greatly influences the consumers’ decision in choosing a material.  Thus, clever authors are searching for quality-efficient self-publishing services to meet the target audience’ needs.
Consumers may find it impractical reading the first chapter, or the entire book perhaps, to decide whether the book is a good material before settling into buying it. The smart thing to do then – if one doesn’t have an appreciated author yet – is to look for interesting titles, gaze at its cover design and read the short narrative and description of the book. Some objective consumers are taking into account the quality of the paperback – the printing paper used – while some consider the grammatical errors found.
These realities though, are out of every writer’s limits. Authors might be excellent in writing but deciding on the publishing format of one’s book, coming up with its cover design and choosing a quality printing services are none of his expertise.
Nonetheless, taking into consideration how selective and particular the consumers are; self-published authors are most likely to be cleverer in looking for self-publishingcompany that ensures quality-efficient publishing services and would help him along the way.
Nowadays various self-publishing companies offer publishing services at cost-effective manner – from deciding on the publishing format to coming up with an interesting cover design and quality printing services. Some publishing companies offer book publishing services in two preferences – it may be full color publishing or black and white publishing – considering the author’s budget and choice. 
When one’s book has the best cover design and quality paperback, half of the battle in the publishing world is already won. Nonetheless, the story behind that paperback – the gasp is cost your readers and the influence it leaves– makes one completely win the battle.

Tuesday, November 5, 2013

Promoting Self-Published Books thru Book Events



A number of self-published authors are dreaming to see their book sales come rolling in, even in the ton of competition. But if you know your audience’s interest and you create a book carrying the message that speaks to them, then everything will run smoothly.
It is essential to decide a marketing plan of action before you even start writing your book since it takes time to build relationship and to look for a market. However, not all book marketing campaign works for every author.

 
Promoting a self-published book through book events can help gain exposure and publicity for your book to a number of potential readers and buyers.

  
Book signing events are an excellent way to directly sell your self-published book. Although it may seem like a small part of the overall success of your book, but the result may surprise you. You will have a chance to inspire and interact with your readers and at the same time, understand better your target audience. Meeting with readers face-to-face can be a great tool to promote you book and will likely to buy your book in the future.

  
Another strategy to market your book is through book fairs, book conferences and local writer groups where you can personally promote your book. It is a good way to widen your experiences every time you attend an event.
If you’re good with a crowd, and you don’t mind entertaining people, holding a reading might be a good way of promoting your book. It is a standard procedure to read an especially interesting and compelling section of the book to arouse the interest of the audience. On the other hand, you can plan an awesome event that combines reading with signing and Q&A opportunity. But, never forget to have a supply of your books to sell and autograph for the audience.
There are varied ways on how to market your book through book events; however don’t be discouraged if you haven’t drawn much attention of the crowd. Don’t just sit there while waiting for people to come over. Rather get up and work the room!

Sunday, October 20, 2013

Choosing the Best Self-Publishing Services



With the changes in the publishing industry over the past few years, many authors were able to publish bestselling books. However, few chances are given to new authors in getting a publishing contract. Letting new authors be in the tight spot in looking for an ideal publisher and, increasingly, self-publishing became the best opportunity to get their books in front of readers. 

With self-publishing, you can become an agent of your own success!

A self-publishing company offers authors more opportunities and a wider array of options giving them the freedom to choose suitable terms for them.
What are the best parts from these self-publishing services?


  •    Control

You are in complete control on every aspect of your book and its entire process like the design, graphics, cover, title, etc.  You have a greater chance of succeeding since you’re committed in advertising it rather than handing it to a publisher who has hundreds of titles.

  •    Rights

You’re able to retain your rights on your book unlike traditional publishing where you have to give up your rights to them.
·         Revenues
You receive revenues (100%) from the sales of your books. Oftentimes, you get paid more quickly compared to conventional publishers where system is somehow delayed.

  •    Marketing

You decide on how to market and distribute your book into stores and ultimately into reader’s hands. You also set the price of your book or the giving of discounts and giveaways. Hereby, determining how much will you earn in each sold copy. Nonetheless, you are also responsible if anything turns out the other way around.

  •      Time

Since you pay for everything-design, editing printing, advertising, etc- to get your book published, so it doesn’t take that long before it gets to the market. If you work hard, then your book will definitely be in the market within months. 

Despite the good services offered, there are other self-publishing companies who are involved in vanity publishing. You should be vigilant enough and avoid self-publishing scams otherwise; you’ll be taken advantage by these scammers and end up wasting your time and money. 

Whatever path you take, it is necessary to go in with your eyes wide open. Publishing and selling your books are in a competitive field and all the means have its own boon and bane. Be clever in weighing things so you can find a way which is best for you.